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Production
This is what all the effort is about, the production run. Parts are cast, trimmed, buffed, primed and painted. Exterior artfilms are made into pad printing art and the bodies are tampo-printed. Tampo printing or pad printing is a process where a machine has a specific soft silicone pad. It dips into a plate with the design and paint, lifts and moves to a specially designed jig that holds a model precisely in place. The pad stamps the image onto the body. This is a quick operation and the machine's operator can move multiple car bodies or parts quickly through the process. Multiple colors will require multiple hits.
Let's say you want to do a sponsor emblem that is red, white and blue. This will require three hits so that each component is correctly duplicated. This is the reason for the artfilm review. Each color is a layer of film and each color needs to be individually specified using the same color-coding system.
As with artfilms, each part of the model needs to be color specified prior to production.
In addition, all collateral, box art and packaging should be finalized at this stage.
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A miniature assembly line and busy hands create our little works of art. An interesting side note: many of the assembly personnel are young Chinese women.
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